Working in collaboration with our partners at Creative Communications Associates (CCA), the college’s Office of Communications and Marketing has begun to roll out a new look and feel for its enrollment marketing campaigns.
Beginning this past fall, the college adopted a new color scheme, fonts and copy style for all of its enrollment marketing. Current campaigns include those aimed at general enrollment, adult students and transfer students as well as event-based marketing for Open House, Financial Aid Day and the HVCC North Open House. Upcoming campaigns will focus on prospective online learners and summer sessions.
In addition, we have campaigns currently running that focus on educational opportunities available through the Division of Workforce Development and Community Education. Our Kids on Campus marketing will begin in mid-March.
Here’s a gallery showing the new color and font palette as well as some examples of the marketing the college recently rolled out.